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Dec 22

Interview with our key Hosted Buyer coming to R+T Asia 2016: Mr. Brendan Hogan, General Manager of Viewscape

Here is interview with our key Hosted Buyers coming to R+T Asia 2016: Mr. Brendan Hogan, General Manager of Viewscape, one of Australia’s leading custom-made window blind manufacturers.

Established 34 years ago, Viewscape is a manufacturer of 10 blind categories for indoor and outdoor applications as well as a wide range of curtain tracks. The company also offers a broad selection of over 2,000 fabrics, 900 of which are continually stocked.

Viewscape is committed to lean manufacturing, leveraging high level, in-house engineering to create high quality products with short lead times. Thanks to state-of-the-art production equipment and systems structured to facilitate the highest standards of product and design, Viewscape’s quality assurance team ensures that every product is individually inspected for operation and appearance.

R+T Asia:
Welcome to the R+T Hosted Buyer program. How would you briefly describe Viewscape’s vision?

Viewscape:
The next step in our evolution is maintaining a strong focus on our retail partners and their customer requirements.

R+T Asia:
What are your company’s core values?

Viewscape:
Our shared values are continuous improvement, progressive thinking, and collaboration. These values exist within our business for our customers and consumers and also with existing and potential suppliers. We are looking forward to developing our markets with the very best customer service, processes, products, and accredited staff.

R+T Asia:
Viewscape is a member of the Blind Manufacturers’ Association of Australia (BMAA). What does that mean for your business?

Viewscape:
We are proud to be a member of the Blind Manufacturers’ Association of Australia. It gives our customers peace of mind knowing that we agreed to a Code of Ethics regarding quality, workmanship, and customer service. 

R+T Asia:
What is the purpose of your visit to R +T Asia in 2016, and what kind of products are you looking for?

Viewscape:
We are looking for new ideas and interesting partnerships in the areas of blind componentry, fabrics, and machinery.

R+T Asia:
Are you looking for manufacturers from China or also from other countries?

Viewscape:
We are mainly interested in Chinese manufacturers but others as well. Since R+T Asia is an international fair, it gives us a great opportunity to compare products made in China with those made in other Asian countries like Taiwan and Korea, as well as capital equipment from Asia & Europe.

R+T Asia:
Do you plan to expand your market to countries outside Australia?

Viewscape:
Australia & New Zealand are our focus. In time we expect to develop markets in Singapore and Malaysia as well.

R+T Asia:
What are your expectations for participating at R+T Asia 2016?

Viewscape:
Since R+T Asia is a leading international show for our sector, we strongly believe that it will give us opportunities to develop new strategic partnerships. We will visit our existing supplier friends and I am sure we will make new ones.

R+T Asia:
Finally, what are the top product features that your customers want?

Viewscape:
Australian customers definitely focus on three things: innovation, inherent quality, and motorization. Our clients demand quality and service from us in all product design, functionality and packaging design.